Monday, February 4, 2013

January 2013 subcompact sales

Subcompact Sales
January of 2013 is in the books, and the Mazda2, although not the biggest seller of the month, did have the biggest January '13 vs. January '12 jump in sales. Also fast out of the gate is the Fiat 500 and Chevrolet Sonic. The overall sales winner, however, was the Nissan Versa, which has sold very well since it was originally introduced several years ago.

The biggest loser this month was the MINI Coupe, which sold just 97 units, and was down 33.6% compared to this time last year.

For 2013, keep an eye on the Kia Soul, which had huge sales in 2012. Also keep an eye on the Nissan Versa to see if it can stay on the Soul's heels. Also, for a bit more variety, we've added the Mazda MX-5 Miata. While not a new vehicle, per se, it does represent another very small convertible vehicle.

Make/Model Jan. '13 vs. Jan. '12Units, Jan. '13YTD Dec. '13 vs. Dec. '12 YTD
Fiat 500+31.0%2503+31.0%2503
Chevrolet Sonic+25.6%7177+25.6%7177
Ford Fiesta+22.4%4285+22.4%4285
Nissan Cube+16.3%536+16.3%536
MINI Countryman+12.5%1416+12.5%1416
MINI Cooper/S Convertible+11.9%141+11.9%141
Nissan Versa+9.0%10270+9.0%10270
MINI Cooper/S Hardtop+4.4%1654+4.4%1654
Hyundai Veloster+3.9%1759-3.9%1759
Mazda MX-5 Miata+2.9%315+2.9%315
Nissan Juke+1.3%2361+1.3%2361
Honda CR-Z-1.4%358-1.4%358
Smart ForTwo-3.0%481-3.0%481
Toyota Yaris-3.8%2897-3.8%2897
Scion xD-4.3%624-4.3%624
MINI Cooper/S Clubman-4.6%209-4.6%209
Kia Rio-4.9%2470-4.9%2470
Kia Soul-8.8%7382-8.8%7382
Honda Fit-17.8%3156-17.8%3156
Hyundai Accent-19.4%3495-19.4%3495
Scion iQ-21.1%295-21.1%295
MINI Coupe-33.6%97-33.6%97
Chevrolet Spark--2408--2408
MINI Roadster--165--165

Numbers reflect sales in the United States.


Tony said...

Smaller cars are the future!

Anonymous said...

Hey, the YTD for the Fit seems a bit high...

Andy Lilienthal said...

Good catch. I updated it; thanks.