Monday, November 15, 2010

October 2010 subcompact sales


Here's the "better-late-than-never edition" of the monthly subcompact sales. Sorry it wasn't out immediately, but I've been traveling a lot and haven't had a minute to sit down and do this. But enough about me ...

What the heck is up with the Chevy Aveo sales? This marks two months in a row of enormous gains compared to this time last year. Overall sales are up more than a quarter, too. Of course the Kia Soul is also rockin' it with sales up more than 100% year to date. Of course, the YTD champ is still the Versa which is more than 80,000 units this year.

The biggest loser this month happened to be Kia's aging Rio line. Year to date loser is unsurprisingly the Smart ForTwo.

Also of note is Suzuki, which despite its SX4 sales being down 19% managed to post its first positive overall sales gain (17%) in 27 months. Also, the Fiesta is selling well with more than 14,000 units sold. The Mazda 2—a personal favorite—has been selling rather slowly, having sold just over 1,700 units.


























































































































Make/Model Sept. '10 vs. Sept. '09
Units Sept. '10
YTD '10 vs. '09
YTD sold '10
Chevrolet Aveo+329.2%6,038

+25.2%41,324

Kia Soul
+197.5%6,137+109.7%

55,116
Honda Fit
+22.7%4,378

-22.8%45,314



MINI Cooper/S Hardtop
+20.4%2,779

+3.3%

25,060
Hyundai Accent
+17.3%5,372-24.9%45,139
MINI Cooper S/Convertible
+6.7%496+16.7%6,297
Nissan Versa
-10.9%

6,044+17.3%82,780
Scion xD
-11.4%874-32.8%8,476
Suzuki SX4
-19.0%994-50.0%9,240
Nissan Cube
-35.2%1,359+23.9%20,880
Toyota Yaris
-36.0%2,707-37.0%34,500
Smart ForTwo
-44.5%367-60.7%5,146
MINI Cooper S/Clubman
-51.7%675-24.6%7,181
Kia Rio
-54.6%1,818-16.6%22,709
Ford Fiesta--3,846--14,588
Mazda2--629

--1,725


4 comments:

nlpnt said...

Local dealer has an Aveo advertised for under $9000 new. That probably has something to do with it!

Black Titan said...

that & rental car fleets

Thirty-Nine said...

^^^
I hadn't thought of the rental fleet part of the equation. I know the Aveo is in fleets—I had one in Detroit a couple weeks ago (Thrifty Rental Car).

Derek said...

I was given an Aveo as a rental car last week. How could anyone want to buy one? I'm sure it's ages beyond the Geo Metro, but still it feels way dated.