Monday, June 21, 2010

A visual: How Cash For Clunkers jumpstarted Chevy Aveo sales

Ah the venerable Chevrolet Aveo. It's been on sale in the U.S. since 2003, when few automakers were offering a subcompact. Darin Cosgrove, admin at, sent me this graphic illustrating the big-ol' spike in Aveo sales during last year's Cash For Clunkers program. The Aveo had the second largest spike in subcompact sales (+159%) during this time, and helped the Aveo become the sixth best-selling subcompact in the U.S. in 2009, with 38,516 units sold.

Since then, the Aveo has continued to sell well for Chevy, possibly spurred on by the renewed interest in buying American (athough the vehicle is manufactured in South Korea). As of June,1 2010, the Aveo had sold a respectable 14,749 units. And, with a redesign on the way, the Aveo should continue strong into the next decade.



D2M said...

Um... Because it's a subcompact I hope it does well. Selling well and having some type of market ought to give Chevy the incentive it needs to, you know, actually make a decent subcompact!

On the other hand, it's an Aveo. Every time I see one on the road I cry a little. So many other subcompacts are out there, even a few years ago, that are more worthy to buy than the Aveo.

Anonymous said...

The Aveo is hands down, one of the very worst new vehicles you can puchase in the US. It has no redeeming qualities and it isn't even attractive.

At least with a Fit or Fiesta you know it will be reliable and still worth something down the road.

The Aveo is the epitome of a disposable vehicle.