Friday, February 5, 2016

January 2016 Subcompact Car Sales: Cheap Gas + Big Snows = Low Sales

December 2015 Subcompact Car Sales
The combination of an east coast blizzard and plummeting gas prices meant lower overall sales for small cars. The biggest yearly gain was the Chevrolet Trax; its were sales up more than 103%. The new MINI Cooper 4DR Hardtop sold well—up over 82%. Mazda continues to sell the heck out of its new Miata, up 82.5%. If you look at sales volumes the Kia Soul sold the most units followed by the Nissan Versa, and then surprisingly, the Jeep Renegade.

The biggest year-over-year loser would be the BMW i3, which was down 72.8%. Chevy's Spark and Toyota Yaris were also down more than 60%. The reason for both models' declines may be due to supply issues.

Assuming gas doesn't spike up like crazy again, it will be interesting to see how 2016 plays out. I have a feeling we'll see continued slow small car sales, with the exception of the subcompact crossovers.

Make/Model% YTD Jan. '16 vs '15Units YTD
Chevrolet Trax103.73746
MINI Cooper /S 4 Dr Hardtop82.51232
Mazda MX-5 Miata79.5560
Hyundai Veloster55.42023
Buick Encore42.04920
Hyundai Accent13.85050
Kia Soul12.99191
Chevrolet Sonic4.53678
Honda CR-Z-2.0192
Kia Rio-9.01430
MINI Cooper /S 2 DR Hardtop-18.61216
Smart Fortwo-18.9399
Nissan Versa-24.18006
Nissan Juke-24.51510
Ford Fiesta-25.92560
Toyota Prius c-31.81205
MINI Countryman-32.3504
Mitsubishi Mirage-43.5963
Honda Fit-46.73095
Fiat 500-49.01207
Fiat 500L-58.0369
Toyota Yaris-62.0548
Chevrolet Spark-64.61121
BMW i3-72.8182
Fiat 500X-1018
MINI Cooper /S Clubman-277
Mazda CX-3-1375
Scion Ia-1840
Jeep Renegade-6362
Honda HR-V-4177


nlpnt said...

Spark is very much a supply issue. The new model hasn't shipped yet, the old model's been sold out for a while in a lot of places.

Anonymous said...

I think the author needs to include one more vehicle to this list above.. Ford Transit Connect