Wednesday, September 2, 2015

August 2015 Subcompact Car Sales

August 2015 Subcompact Car Sales

Welcome to September! That means, last month's subcompact sales are tallied up, and frankly, the results this month are totally weird.

At the top of the list is the Fiat 500L, which had an outlying sales increase of 824%. This is due to the stop-sale that happened at this time last year making its increase this month artificially enormous. Next up, a more realistic, yet still amazing number comes from Mazda and its much-loved MX-5 Miata, which had a 254.6% gain vs. this time last year, due mostly to the release of the latest Miata. And the last bizarro statistic: The MINI Roadster, up 162.6%. To be frank, this this month's top gainers are totally unrepresentative. More realistic are the MINI Coupe's sales, the Toyota Yaris' sales, and pretty much every car below it. The Kia Soul has sold nearly 100,000 units already this year, with the Nissan Versa about 7,200 units behind.

The biggest loser this month is the Chevrolet Sonic, which is down more than 63% compared to August, 2014; it's also down more than 30% for the year. The Nissan Juke, however, has the largest year-to-date sales decline. The Smart ForTwo is also down quite a bit, likely due to the next generation being on the horizon. This month's charts are extreme in both directions. You were either way up, or down significantly.

The Jeep Renegade continues to impress with 8,156 units moved this month. We've also added Honda's subcompact HR-V crossover to the list, which will likely be tearing up the charts here soon.

Make/Model % Aug. '15 vs Aug. '14Units Aug. '15% YTD Aug. '15 vs Aug. '14Units YTD
Fiat 500L824.0305-19.06695
Mazda MX-5 Miata254.6134449.05128
MINI Roadster162.63237.71074
MINI Coupe64.9155-36.5438
Toyota Yaris64.185853.514949
Buick Encore29.2628634.043661
MINI Paceman23.7282-6.81215
Kia Soul13.517180-5.499069
Ford Fiesta5.45892-2.846872
Nissan Versa1.714875-6.591779
Honda CR-Z1.1333-29.71895
MINI Cooper /S 2 Dr0.8159619.814299
Nissan Juke0.32360-36.419654
Hyundai Accent0.247335.215537
Chevrolet Spark-4.32722-11.925468
BMW i3-22.7792197.06183
Toyota Prius c-4.93571-6.422438
Mitsubishi Mirage-5.8156944.216623
Hyundai Veloster-23.62276-23.015537
MINI Cooper /S Convertible-36.2229-10.22208
Fiat 500-38.02054-19.019403
MINI Countryman-42.01398-28.510879
Kia Rio-48.81734-30.818796
Honda Fit-50.2290129.942867
Smart ForTwo-53.761736.14682
Chevrolet Sonic-63.54677-32.846755
Jeep Renegade-8156-28907
Chevrolet Trax-5985-36911
Honda HR-V-4567-24617
MINI Cooper /S 4 Dr-1128-10425
Fiat 500X-1029-1999

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