Tuesday, March 1, 2011

February 2011 subcompact sales

Subcompact Cars

Month 2 of 12 is in the book and it's a weird one, frankly. With the exception of the seemingly ever-present Kia Soul (+85.7% vs. 2010), there were some odd results.Scion xD was up more than 28%; the Smart For Two was up 9.5%; Nissan Versa was down 8.9%. Kind of strange. Then again, maybe it's just a shift. Next month we'll see.

As mentioned, the big winner was Kia's popular Soul. The big loser was the MINI Cooper and Cooper S Convertibles, down more than 53%. The Toyota Yaris was close behind with a sales decline of 53% compared to last year in February, although it's experienced the biggest drop off in year-to-date sales.

One thing that is constant is the sale of the latest small models. Fiesta, Juke, CR-Z, Countryman, and 2 in that order. The 2, however, is starting to sell a bit better.

Here's the full chart, for your viewing pleasure.

Make/Model FEb. '11 vs. Feb. '10 Units Feb. '11 YTD '11 vs. '10 YTD sold '11
Kia Soul +85.7% 6684 +109.4% 12029
Honda Fit +43.6% 4200 +51.4% 8514
Chevrolet Aveo +33.9% 2760 +34.0% 5499
Scion xD +28.5% 807 1.0% 1433
MINI Cooper/S Hardtop +12.4% 1931 +7.4% 3433
Smart ForTwo +9.5% 484 +16.9% 842
Suzuki SX4 +4.0% 788 -8.0% 1766
Kia Rio -5.0% 1852 -35.2% 2815
Nissan Versa -8.9% 10578 +9.9% 19260
Hyundai Accent -15.1% 4504 -20.8% 8748
Nissan Cube -20.1% 2248 -21.4% 3909
MINI Cooper/S Clubman -28.5% 427 -30.9% 768
Toyota Yaris -53.0% 1946 -51.6% 3785
MINI Cooper/S Convertible -53.4% 259 -40.5% 481
Ford Fiesta -- 6270 -- 10540
Nissan Juke -- 2985 -- 6080
Honda CR-Z -- 1091 -- 1985
MINI Countryman -- 886 -- 1572
Mazda 2 -- 870 -- 1349

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